SoFi Technologies, Inc. (NASDAQ: SOFI) has officially entered the tokenised assets space with the launch of its new product, SoFi Earn, marketed as SOFIE. The company, which describes itself as an “everything app” for digital financial services, states that this initiative represents the first national bank-issued tokenised deposit available to consumers.
By leveraging tokenisation technology within a regulated banking framework, SoFi is moving to integrate digital asset infrastructure with its existing retail banking services. This development highlights a continued shift toward incorporating blockchain-based mechanisms into traditional consumer financial offerings.
As of this announcement, specific technical details regarding the underlying blockchain architecture or the operational mechanics of the SOFIE tokens were not disclosed. DEROBS will continue to monitor the impact of this product launch on the digital finance sector.
Source: Finextra
Original article: https://www.finextra.com/pressarticle/111421/sofi-launches-tokenised-deposits?utm_medium=rssfinextra&utm_source=finextrafeed
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